The Ankeny community is mourning the heartbreaking loss of Marla Earp, owner of XoXo Gift and Home, who passed away on Saturday, July 11. Her death has left family, friends, local business owners, and countless customers grieving the loss of a woman remembered for her infectious personality, generosity, and ability to bring happiness to everyone around her.
Marla was more than a business owner; she was a source of inspiration and positivity for many people who walked through the doors of XoXo Gift and Home. Those who knew her say the store reflected her personality completely — bright, unique, welcoming, and filled with pieces that brought joy to others. Every detail of the shop carried the warmth and creativity that defined Marla herself.
Through her business and community involvement, Marla created meaningful connections with many people. Local makers and entrepreneurs who had the opportunity to work with her remember her as supportive, encouraging, and generous. She had a special way of recognizing the talents of others and making people feel valued.
Friends and colleagues describe Marla as funny, caring, and incredibly easy to work with. Her willingness to support small businesses and promote the work of others demonstrated the kindness and generosity that became part of her legacy. For many, her encouragement was not only appreciated but deeply meaningful.
The news of Marla’s passing came during a weekend that was meant to celebrate creativity and community. A planned “Christmas in July” event at XoXo Gift and Home continued despite the sadness surrounding her loss, with those close to her believing it was exactly the kind of celebration Marla would have wanted. Friends expressed gratitude to the XoXo team members who helped keep the store running and honored the spirit she created.
Although some knew Marla for many years and others only had the opportunity to know her briefly, many agree that she had a remarkable ability to leave a lasting impression. Her bright energy, compassion, and enthusiasm touched people in ways that will continue long after her passing.
As loved ones grieve, they are holding onto the memories, laughter, and moments of connection that made Marla so special. Many are finding comfort in the joy she brought into the world and the countless lives she influenced through her kindness.
Marla Earp’s legacy will continue through the people she supported, the friendships she built, and the happiness she created. She will be remembered whenever someone sees something colorful, creative, and full of heart — a reflection of the passion and joy she shared so freely.
The Ankeny community extends heartfelt condolences to Marla’s family, friends, colleagues, and everyone mourning her loss. Her presence will be deeply missed, but the light she brought into the lives of others will never be forgotten.
May Marla Earp rest in peace, and may her memory continue to inspire kindness, creativity, and love.
